Published in The Star Online (August 8, 2014)
OCBC Bank (Malaysia) Bhd (OCBC Bank) has been adjudged Malaysia’s SME Bank of the Year by Singapore-based Asian Banking and Finance.
Speaking at the awards ceremony in Singapore recently, Tim Charlton, publisher and editor-in-chief of Asian Banking and Finance said for this year, OCBC Bank performed admirably both in Malaysia and across the region, bagging also the top award for Indonesia and overall Asean SME Bank of the Year title for the fourth year running.
“OCBC Bank’s success lay fundamentally in how it uncovered the various lifecycle stages that require varied business solutions. This helped them develop a seamless suite of products and processes that could assist businesses in their growth along their lifecycle.
“The Bank’s key strategies paid off when they were finally able to deepen market share from less than 3% in 2006 to almost 9% last year, grow its total income by 18%, become number one in loans growth, achieve a more than 100% growth in case count from 2012-2013, and reach a high level of employee satisfaction, thereby further entrenching the Bank’s name in the SME scene,” he said.
The winners are judged on their levels of innovation, effectiveness and dynamism to react to changes in the market and take on progressive opportunities. The selection panel comprised judges from KPMG, Deloitte Consulting, Ernst and Young Advisory LLP and Accenture.
OCBC Bank’s Head of Emerging Business, Mr Wong Chee Seng, said the award represented the culmination of years of listening to and addressing the needs of SMEs in Malaysia.
”Winning a prestigious well-known Asian award like this gives us further conviction that we are on the right track in delivering innovative products and services, serving the community effectively and being dynamic when seeking to meet customers’ various lifecycle needs. Living up to the OCBC business proposition of being simple, fast and convenient also means acknowledging a continuous commitment to positive changes in SME markets and regulations,” he said.
Wong says he expects the Bank progress with the SME industry to grow exponentially in time to come. We would like to play our part in the government’s plan for SMEs as a significant contributor to the country’s economic growth,” he said.