YouTube Malaysia is turning out to be a favorite destination for creative agencies and brand campaigns that are made to engage audiences online. Looking at the top YouTube ads in the first quarter of 2014 in Malaysia the following trends emerge:
- Festive themed campaigns are cross-pollinated.
- Ads with emotion and humour rule.
- Longer form ads offer more creative potential.
- The most-watched YouTube ads in Malaysia in the first quarter of 2014 were produced locally.
The top 10 YouTube ads of Q1 2014 in Malaysia:
- Petronas — CNY 2014: Young Hearts
- Cadbury — The most unexpected Ang Pow
- 100PLUS — Win The Day Challenge
- Tesco — #ongmali CNY 2014 TVC
- Nissan — Learn how to avoid this mistake during CNY
- KIA — Happy Chinese New Year 2014 | KIA Commercial #1 of 3
- Pizza Hut – Golden Fortune
- RHB Group — Chinese New Year Greeting 2014
- Kakao Talk — See what happens when you ask, “Where to eat?” in Malaysia
- Nescafe — Morning Moments — It All Starts With A NESCAFÉ!